Introducing Hearts on Fire by Kari Rae!
I'm completely in awe of my friend Kari Rae and her big, beautiful heart.
I met Kari last June in Seattle, but we've been virtual friends for a few years. She is a portrait and wedding photographer based in Portland, OR and is sought after for her insane ability to capture the souls of her subjects. The connection, emotion and raw-ness (is this a word?) she achieves through the lens is truly remarkable.
Kari came to me a few months ago with a dream. She shared her desire to travel the world and document love. Not engagements, not weddings, but love. And, thus began the adventure of Hearts on Fire.
And the beautiful, natural & timeless visual identity:
We implemented her brand into a Squarespace template:
And we came up beautiful ways to share love via snail mail with our Artifact Uprising postcards with some of Kari's favorite quotes. We also developed all of the paper collateral for her client welcome packets, a printed product guide and post-session gifts.
Hearts on Fire's dream is to enhance marriages by exposing and expressing the most intimate emotions & feelings, simultaneously bottling up and releasing love into the world and to future generations.
All of you lovebirds out there - whether you are newlyweds or celerbating decades of anniversaries - you need to check out www.heartsonfirebykarirae.com and watch the video on the homepage. Right this minute. Grab a tissue and feel the love!
Thank you, Kari, for letting me be a part of this precious dream of yours. I can't wait for the Hearts on Fire Tour to stop by little Geneseo, Illinois to document me and my love. YAY for love & adventure!
Kari and her husband, Zach, threw an amazing party to celebrate the Launch of Hearts on Fire! You can read her post here.